ENODO Global | Blog
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Blog

 

The contents of this blog highlight geopolitical, ethno-religious, and socio-cultural issues from around the world. Contributions are made by ENODO Global, Inc. and its strategic partners.

Political campaigns are out of touch with reality. They design campaign strategies in echo chambers that fail to connect with ordinary individuals in a meaningful way. Their activities fuel growing anti-establishment sentiment and contempt for elitist politicians who “tell” voters what topics and issues are important, but fail to truly understand the concerns of everyday citizens. It’s time for a new approach that emphasizes politicians’ willingness to “listen,” which aligns candidates and constituents. The political landscape has changed dramatically over the past decade. Communications technology has...

Companies need an advertising overhaul. One-way messaging, from companies to consumers, no longer sells. Online, television, radio, and print media advertisements are developed in vacuums, which often times result in marketing faux pas that incite significant backlash. Consumers want an interactive dialogue in today’s increasingly connected world fueled by social media and companies need an updated marketing approach to address consumer engagement challenges. The sharp rise in marketing failures proves that companies are out of touch with consumers. Pepsi’s #blacklivesmatter commercial, featuring Kendall Jenner, is one...

There is no single solution to stop “lone wolf” attacks. However, recent incidents in Texas and NYC and last year’s violence in Orlando and San Bernardino reveal important information about both the individual perpetrators and the paths that led to their rampage. Attackers are deranged individuals with deep-seated personal, political, or ideological grievances, who are driven towards violence and provide little or no warning before killing innocent people. The majority of lone wolf attacks are committed by U.S. citizens or immigrants who purchase weapons legally. These...

With just a swipe, click, like, or tweet, social media (SM) has built widespread appeal as both a convenient virtual companion and an alternative news source. Mainstream Media (MSM) on the other hand, which was conceived during the pre-Internet era, is losing credibility due to questions about its objectivity and sourcing. The greatest challenge facing MSM is the inability of news editors and media executives to integrate public opinion. This is in stark contrast to SM, where news is crowd-sourced from millions of people. As...

According to a recent New York Times article, the NFL is now one of the most divisive brands in the U.S. It is rapidly losing viewers and even life-long football fans in the face of the ongoing player protests that focus on issues like police brutality and racial injustice. The NFL players’ union and 11 owners met this past Tuesday to discuss social issues; however the most contentious topic, the NFL's policy on the national anthem, did not come up. The NFL has seen tremendous blowback...

In his first speech to the United Nations, President Donald Trump castigated the organization’s “utter weakness and incompetence,” and argued the international body has failed to reach its potential. In his most recent statement, President Trump advised drastic reform to ‘make the UN great again’ – but it may be time to put an end to the United Nations once and for all. The UN was constructed upon an idealist foundation that saw the Post-WWII order working as collaborative nation-states that would ultimately organize the world...